Do you want to know about Digital Marketing in Pakistan? In this article (just like in the video), we will have an indepth beginner’s guide to digital marketing, especially in our growing digital economy. 

Note: if you are a seasoned digital marketer operating in Pakistan, first of all, I’d like your feedback on the video. If you have people in your circle who want to have a solid overview of the digital side of marketing, then do share this article (and video) with them. Thank you. 

The Digital Landscape of Pakistan

There is steep growth right now, no one disputes that. And that is something to pay attention to. The three categories where we see good growth (based on anecdotal research):

three of many categories on the rise

Ecommerce, personal branding and online trainings are some of the verticals that I have personal experience in. 

Talking of personal experience, I have been blessed recently to discuss the Internet and community building with some of the most influential personalities in Pakistan right now: